BBDO/GE ROBOTS

 
 

LOCATION: UNION SQUARE  |  CLIENT: GE  |  AGENCY: MAGNETIC COLLABORATIVE

The Event
A Union Square New York Concert sponsored by GE and performed by three controlled yet  autonomous robots.

The Solutions
We created a stage out of a shipping container and integrated the sound and lighting rigs into the stage. Permitting in Union Square and integrated staffing.

The Takeaway
A surprise and delight for passers by who stayed to watch the entire concert mesmerized by the speed and accuracy of Compressorhead.